AdamNote
  • Home
  • About
Sign in Subscribe

Brand Strategy

A collection of 1 post
Why every fairy tale stepmother is evil, and what it tells us about brand narrative in the AI era
Brand Strategy

Why every fairy tale stepmother is evil, and what it tells us about brand narrative in the AI era

A real mother never says kind things about a potential replacement — that's why every fairy tale stepmother is evil. And that's the single biggest reason Chinese brands going global can't move their narrative position, no matter how good their products are.
08 Apr 2026 9 min read
Page 1 of 1
AdamNote © 2026
  • Sign up
Powered by Ghost